Packaging Design for a Beverage Company with Chris Porter – 2 of 2
Watch and learn alongside Creative Director Chris Porter as he works on branding and packaging design for a fictional beverage company in Adobe Illustrator and Photoshop! Join Chris and help him bring his design to life as he sources feedback from the live chat to select his brand name, color palette, mockups, and more!
Guest Chris Porter is a Partner and Creative Director at Baby Grand, based in Memphis, TN: https://babygrand.co/
Host Isabelle Poirier is Lead Graphic Design and Owner of IP Design in Ottawa, Ontario, Canada: https://www.behance.net/arty_izzy
Join us LIVE on Behance: https://www.behance.net/adobelive
02:00 Recap of work from Day 1
09:30 Designing label flavor variations
18:10 Tips to quickly alter type
46:00 Designing branded shirts
51:20 When to communicate with your client
53:20 How many iterations should you present to a client?
56:20 How to present concepts to a client
59:30 Organizing assets into a CC Library
01:07:00 Navigating difficult client ideas
01:14:10 Does Chris connect with clients virtually/in person or via email?
01:17:30 Where to find mockups?
01:20:00 Exporting multiple assets at once
01:22:40 How to design for the package a client chooses
01:36:00 Podcasts about print design
01:38:00 Enamel pin design and products from Pretty Useful Co.
01:41:30 Creating product showcases
01:49:30 Recap of the weeks work