In a recent blog post, Meta shares how three beauty and lifestyle content creators are using live streaming on Facebook and Instagram to drive more engagement.
“Lupita Cardoza, Maggie Magaña and Priscila Arias found live video to be an effective way to get closer to their fans and drive results for their Facebook Pages.”
The article includes a list of the best tips shared by the three influencers. You’ll find these tips in the infographic below.
In addition, Meta added a few of their own tips to support creators and brands looking to increase platform engagement using live video.
If you are managing a large following and looking for a way to improve your audience engagement, a live video strategy may be one to consider. 
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Instagram is officially banned in Russia, following orders of the Russian government. 
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