Enter the Bear-trix

Build-A-Bear has announced its latest movie tie-in: an absolutely incredible-looking Matrix-themed bear (officially called “Matrix Bear”) just in time for the release of the upcoming fourth film in the absolutely-not-for-children film series, The Matrix Resurrections.

Matrix Bear is unique among Build-A-Bear bears, with green and black fur patterned after the iconic “digital rain” effect from the films. It also features The Matrix logo on one of its feet, with an optional “hacker costume” outfit patterned after Neo’s garb from the films.

EXT. The Westchester Mall Build-A-Bear Workshop

Morpheus: Let me tell you why you’re here, at the Westchester Mall Build-A-Bear Workshop. You’re here because you know something. What you know you…

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