Amazon is building a Clubhouse competitor that turns hosts into DJs

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Illustration by Alex Castro

Amazon is next on the list of companies getting into the live audio game. The company is building a new app, codenamed “Project Mic,” that gives anyone the ability to make and distribute a live radio show, complete with music, according to a presentation viewed by The Verge. This project’s big goal is to democratize and reinvent the radio. The app will be focused on the US initially.

Listeners will be able to tune in through the app, as well as through Audible, Amazon Music, Twitch, and Alexa-equipped devices. With the Alexa devices, listeners will be able to interact with shows using just their voice. The app experience will also be optimized for the car, playing into Amazon’s idea of trying to reinvent radio. A mockup app image viewed…

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