After Epic v. Apple, a small developer is challenging Apple’s in-app payment system

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Illustration by Alex Castro / The Verge

The ambiguous finish to the Epic v. Apple trial opened a tiny crack in Apple’s control over in-app payments on the iPhone — and now, a small developer is trying to crawl through it.

A company called Paddle has announced its own in-app payment system that will take a smaller cut than Apple’s system — 5 to 10 percent, instead of the 15 to 30 percent cut claimed by Apple. It’s a way around the commission fees that started the fight with Epic in the first place and likely to be the beginning of a new fight for developers.

Paddle’s system is designed to take advantage of the Epic v. Apple verdict, which required Apple to allow external payment links. Prior to the verdict, an App Store rule had banned “external links, or other calls to action…

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