Adobe knows there’s a bigger audience of would-be creators out there than full-on pros, so it’s launching a new app that attempts to open up some of its more powerful tools to amateurs. The app, called Creative Cloud Express, offers basic versions of image and video editing tools, letting users work with layers, AI effects, and a huge font library, all with a simplified interface that’s supposed to make the features easier to use.

“A lot of people need something simple and more accessible, and these customers are increasingly content-first and more focused on outcomes than process,” Scott Belsky, Adobe’s chief product officer, tells The Verge. Creative Cloud Express is designed so new users don’t have to “endure the learning curve” of…

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