Are you creating content that aligns with the needs and aims of your sales team?
In many organizations, sales and marketing teams work in different areas, which can lead to a disconnect in what the brand’s communicating, and what salespeople are actually experiencing.
That’s reflected in this new study, conducted by the team at Uberflip, which sought to find out more about how sales leaders are using content, and their key pain points in the process.
Some interesting food for thought – you can check out the infographic summary below, or download Uberflip’s full report here.
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