Deadline News
Suite 6,
Bonnington Bond,
2 Anderson Place,
Edinburgh,
EH6 5NP
0131 516 3433
[email protected]
Supplying content to print, broadcast and online colleagues across the globe since 2000, we cover stories throughout the UK but concentrate largely on the news footprint of Central Scotland.
Our dedicated team of journalists and photographers cover everything from breaking news, politics and human interest stories to celebrity appearances, court reporting and sport.
Deadline News
Suite 6,
Bonnington Bond,
2 Anderson Place,
Edinburgh,
EH6 5NP
0131 516 3433
[email protected]
Deadline News
Suite 6,
Bonnington Bond,
2 Anderson Place,
Edinburgh,
EH6 5NP
0131 516 3433
[email protected]
Supplying content to print, broadcast and online colleagues across the globe since 2000, we cover stories throughout the UK but concentrate largely on the news footprint of Central Scotland.
Our dedicated team of journalists and photographers cover everything from breaking news, politics and human interest stories to celebrity appearances, court reporting and sport.
Deadline News
Suite 6,
Bonnington Bond,
2 Anderson Place,
Edinburgh,
EH6 5NP
0131 516 3433
[email protected]
Creating an infographic is a great way to present complex information in an easy-to-understand format. If you’re looking to create one for your healthcare company, here are 13 tips to help you get started.
1. Think about what you want your infographic to say.
Before going any further, think about what you want the overall message of your infographic to be. What do you want it to convey? Without a plan in place, creating an infographic can be a disjointed experience and the result won’t effectively get across whatever point you’re trying to make.
2. Have a clear purpose.
You should always keep in mind your main objective with the infographic. Is it meant to inform? To entertain? Or both? Based on the strategic goals you’ve established, certain topics or elements might make more sense than others to include. For example, if you want to promote yourself as an expert in a certain field, an infographic that discusses related topics might be beneficial.
3. Decide the kind of infographic you want to create.
There are a number of different kinds of infographics, so consider what will best suit your needs and capabilities. There’s the traditional sort, which contains design elements such as charts, graphs, and text boxes. Then there’s a more interactive infographic, which includes features such as buttons and hyperlinks. Additionally, consider the placement of any text you want to include.
4. Before doing anything else, research.
Before even considering what topic or approach you want to take with your infographic, do some thorough research to figure out what’s already been done before. What topics are popular? How much information is already out there? If you try to create an infographic on a topic that’s extremely well-covered, you could find yourself with a very similar result.
5. Consider your audience.
This is where knowing the purpose of your infographic becomes especially important. Think about who will be using it and what they will want to get out of it. If you’re creating one for your own company, that’s certainly something to consider. However, if you’re creating it for a client, they might have additional needs in mind.
6. Understand how people interact with infographics.
Figure out where your infographic will be posted and what kind of access people will have to it. If it’s going on your company website, will the site be mobile-friendly? Is there a chance people may want to save or print it out? Make sure you take all these sorts of things into account when creating your infographic.
7. Determine how much information should go in each section.
When designing an infographic, it’s tempting to cram in as much information as possible. However, that can be overwhelming and detract from the message you’re trying to convey. Instead, design each section of your infographic to be visually appealing and engaging while containing only the relevant facts.
8. Make sure everything is accurate (and easily understandable).
It may seem like a given, but it’s important to double-check all of the information in your infographic. Make sure nothing is likely to be misinterpreted or misconstrued and that any factual information is 100% accurate.
9. Use powerful photos and graphics.
Including quality images and graphics can be a great way to capture people’s attention and showcase your company in a positive light. However, it’s important to remember that they should always support the overall message of the infographic rather than overshadowing it.
10. Make sure everything flows together nicely.
Take some time to ensure all of your individual sections mesh together well. That way, the infographic is cohesive and aesthetically pleasing to look at.
11. Be mindful of your color scheme.
The colors you choose for each section should work cohesively with each other and shouldn’t be too overpowering. Make sure they’re also easy to read no matter where the infographic is viewed (on a computer screen, tablet, etc.).
12. Prevent any information overload.
When designing your infographic, it’s crucial to remember that less is most definitely more. A good rule of thumb is to stick to one major topic per infographic and limit the number of subtopics so nothing feels overwhelming or convoluted.
13. Ensure everything reads smoothly and looks professional.
Remember that an infographic is meant to convey important information in a clear and concise way. Make sure all your text is easy-to-read in addition to being grammatically correct, free of typos, and consistent throughout the entirety of the piece.
One tip when making infographics is to use Venngage — a free infographic maker that offers a wide range of infographic templates for everyone. To give you an idea, here are some cool infographic examples from their website!
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Deadline News
Suite 6, Bonnington Bond,
2 Anderson Place,
Edinburgh
EH6 5NP
Tel: 0131 516 3433
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